The campaign was conducted through the course EDHS 3500: “Practicum in Peer Alcohol Education” in the University of Virginia's School of Education and Human Development. Students gain practical application of health promotion theory, knowledge and skills to work in a University setting through active participation in creating a substance misuse prevention, health, and wellness campaign. Students assess areas of concern within the UVA student-athlete community and utilize that information to create a series of prevention posters. The final product is presented during monthly SAM meetings and displayed for all student-athletes in locker-rooms and academic affairs offices.
Student-Athlete Mentor (SAM) Program at UVA
More on creating a SAM program
WINNER: 2013 NASPA Excellence Award Bronze - Athletics, Recreation, Physical Fitness, & Non-varsity sports

2018-19 Series
- Conversations with Coaches
- Don’t Be Hung Up with a Hangover
- Hydration – Hoos Thirsty?
- Injury Recovery
- Smart Napping
- Stretching
- Study Abroad
- Time Management
- Train Your Brain to Study Effectively
2017-2018 Series
- Mental Health
- Acetaminophen
- Hydration
- Sleep
- Resumes
- Interviews and Internships
- Social Media Savvy
- Conflict Resolution
2016-2017 Series
2015-2016 Series
- Mental Health Resources
- Game Night/SAM
- Volunteering
- Hookahs
- Hazing
- Nutrition
- Alcohol & Performance
- Affirmative Consent
2014-2015 Series
- Blackouts
- Bystander Intervention
- Tips for Going Home
- Recruiting
- Stress
- SAM Program
- Alcohol
- Eating Disorders
2013-2014 Series
- Dipping
- Hydration
- Sleep Smart
- Hoos Being a Good Teammate
- Muscle Recovery
- Avoiding Overtraining Syndrome
- Non-Emergency Helping Strategies
- SAM Program